In anticipation of the social elections, a major event taking place every 5 years in Luxembourg, the Chambre des Salariés du Luxembourg (CSL) wanted to launch an image campaign aimed at promoting these elections while strengthening its commitment to Luxembourg employees. 

The main objective of the campaign was to raise awareness and inform Luxembourg employees about the importance of social elections and the essential role of the CSL in defending their interests. 

The unifying slogan “You’ll Never Work Alone” was chosen to underline the CSL’s commitment to all employees, whatever their professional situation.